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Lead with Insight. Shape the Future.

Mission and Vision

Nordic Notions is built on the belief that businesses can shape their future by strategically shaping their brand. 

About Us

Founded in 2024, Nordic Notions is a boutique consultancy that empowers leaders with strategic insights for sustainable, long-term growth. We guide your business to lead and excel in a competitive landscape.

At Nordic Notions, we shape businesses that both resonate in the present and are designed to thrive in the future. We navigate the complexities of today’s market while positioning your business for enduring success.

Meet our founder

"Maja Hurtigh is a master of her craft, blending creativity with strategy in a way that consistently delivers remarkable results. I can’t recommend her expertise enough."

Tara Hunnewell, The Now

Our Approach

Weaving your business's future

 

At Nordic Notions, we believe that every business has a story — a vision that needs to be crafted, shaped, and told with clarity. Our role is to intertwine your vision with our strategic insight, creating powerful stories that position your business as an industry leader.

Strategic Vision

We help you define and refine your narrative, aligning your brand’s story with your goals, market needs, and future ambitions.

Past, Present, and Future

Our approach, like the Norns’ weaving, considers your past successes, current challenges, and future opportunities. We weave these elements together to create a strong, cohesive strategy that propels your brand forward.​

Fate  with a Strategy

We allow leaders to take control of their future. With Nordic Notions, you will not only tell your story — you’ll shape it, control it, and guide it toward your desired outcome.

Inspired by the Norns

Weaving futures with insight and strategy

 

At Nordic Notions, we are inspired by the Norns from Old Norse mythology — fate-weaving goddesses who shaped the future.

 

The Norns’ power lay in their ability to weave destinies, intertwining the past, present, and future into a single thread of fate.

 

The Norns — Urd, Verdandi, and Skuld — represent the three phases of existence:

Past

Urd stands for what has been — the past, the experiences that shape who we are.

Present

Verdandi represents that which is — the present, where decisions and actions unfold.

Future

Skuld embodies what will become — the future, full of potential and direction.

Like the Norns, we intertwine our clients' visions with strategic insight to create strong brand stories and storytelling that position them as industry-leading players.

 

We allow leaders to control their narratives, lead their operations in their desired direction, and define and shape their future.

Ready to elevate your business?​

​At Nordic Notions, we don’t just help you tell your story — we help you shape your future. Like the Norns, we intertwine your past, present, and future into a powerful narrative that leads your business to sustainable success. ​

Let’s weave your brand’s future together

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